Unfair and Deceptive Acts and Practices laws (UDAPs) are vital for safeguarding consumers but are increasingly being employed by state attorneys general and private litigants to advance broader policy goals, causing economic uncertainty, restricting consumer access to desirable products, and infringing upon due process and federalism principles. ILR’s research examines the history and function of UDAPs, highlighting their recent use in regulating businesses, pursuing political agendas, and penalizing lawful activities. It suggests state-level legislative measures to counter this trend, preserving UDAPs as consumer protection tools without compromising legal and constitutional rights or undermining consumer welfare.